The National STEM Honor Society is working to develop STEM campaigns on a national, targeted basis centered around discussions on STEM access, equity, and support, as well as their relationship to NSTEM’s mission. These campaigns, via email, social media, and video, need to be analyzed for effectiveness across several platforms. Interns will work closely with analytics software, including Hootsuite Pro, Google Analytics, and Outreach Analytics. Interns will communicate closely with other teams, including web, video production, and email sending to address how campaigns are performing and to increase Search Engine Optimization (SEO) for the NSTEM website. Data visualizations are created to present data to other departments using Google Data Studio. These focus on presenting data in a clear and concise manner, so it is easily understood at first glance. Company-wide analytics are presented weekly and targeted marketing demographic data is presented monthly.
**SKILLS REQUIRED: **Needs to be curious and want to go in-depth to do background research for analytics which is given. Eager to start new projects and willing to help. Applicants with a passion for analytics and skills in verbal and written communication, presentations, spreadsheets, and attention to detail; Proficiency in Google Analytics, Hootsuite, Google SEO, Google Data Studio, or Outreach is a plus.